Posts by Çiğdem Güven

Suggestion Pool or Dust-Gathering Box?


In many companies, a "suggestion system" is set up, runs with enthusiasm for a few months, and then quietly gets forgotten. It becomes a box hanging on the wall or an unclicked tab on the intranet. But the issue isn't building a system; it's turning that system into a mechanism employees genuinely trust. A suggestion pool usually fails not from a lack of ideas, but from a lack of feedback.


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There Was Inventory, But No Cash: The Growth Illusion That Consumes Liquidity


While consulting for one of my clients, I once again encountered a misconception I have seen repeatedly throughout my career: believing that inventory itself is a sign of strength.


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Transformation Doesn’t Begin in Code, It Begins in the Mind


The same fundamental mistake appears in the vast majority of failed digital transformation initiatives: the entire process is delegated to the Information Technology (IT) department. Transformation is perceived as software implementation, system integration, or reporting automation. In reality, digital transformation is not a technical project; it is a strategic redesign that fundamentally reshapes an organization's decision-making architecture. The natural owner of this architecture is not IT—it is the Chief Financial Officer (CFO).


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The Product Existed, the Future Didn’t: The Silent Collapse of the Digitalization Illusion


One of the least discussed yet most destructive risks to sustainability is treating technological transformation as a mere 'system update.' But digitalization is not a software project — it is a stress test of whether a business model can survive the future. The greatest risk is not aging technology; it's an aging mindset.


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Surviving Is Not Enough: The Ability to Change Direction Matters


The global business environment has become increasingly unpredictable. Geopolitical developments, persistent inflation, interest rate volatility, supply chain disruptions, climate-related risks, and rapid technological transformation are continuously reshaping the landscape in which companies operate. In this new reality, crises are no longer exceptional events—they have become a permanent feature of doing business.


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Financial Crises Do Not Begin Overnight


Access to finance plays a vital role in enabling companies to achieve their growth objectives. Particularly during investment periods, bank loans can become powerful tools for increasing production capacity, improving operational efficiency, and strengthening a company's competitive position when they are planned and managed effectively.


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Lessons from the Past, Strength for the Future


There is an unavoidable truth in life and in business: things do not always go according to plan. Sometimes we face unexpected losses, major disappointments, or challenges beyond our control. At times we fall; at times we remain stuck where we are, feeling as though we have lost our direction and energy. Yet what truly matters is not never falling. What truly matters is the ability to rise again after we fall.


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Intuition and “Cognitive Finance” in the Age of Artificial Intelligence


Today, the financial world is experiencing one of the greatest paradigm shifts in human history. Algorithms, big data analytics, and artificial intelligence models can simulate millions of scenarios in seconds, generate future risk maps, and present complex financial reports in flawless language. In the world of numbers, the machine is faster, more accurate, and undoubtedly more tireless than humans.


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Corporate Sound Strategy


Modern business life is living through a major paradox. On one hand, companies remove walls, design open offices, and encourage constant collaboration in order to strengthen communication. On the other hand, the very same employees seek refuge in noise-canceling headphones, silent meeting rooms, and digital escape spaces just to regain focus.


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Finance Exists Through People


For many years, finance has been explained through the language of numbers. Balance sheets, cash flow statements, profitability ratios… These have always been the fundamental tools of finance and they still are. However, today it is no longer sufficient to define finance solely through numbers. Because at its core, finance is a reflection of human behavior.


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