Posts by Çiğdem Güven

Understood Employees Contribute and Empower Decisions


In the corporate world, we often hear statements like: “They’re talented, but they don’t shine,” “They do their job, but don’t take ownership,” or “They attend meetings, but don’t contribute.” All of these are signs of an underlying issue: the employee feels misunderstood.


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The Silent Power of Corporate Success: Balance, Effort, and Trust


In today's business world, organizations operate in an environment shaped by growing competition, rapidly evolving expectations, and technological transformation. For any organization seeking sustainable success, one fundamental truth emerges: success is not only measured by outcomes, but by the quality of the balance established in achieving those outcomes.


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Customer Relations and Training in Bancassurance: A Strategic Perspective


Bancassurance, a business model in which banks market insurance products to their own customer base, is becoming increasingly significant. This collaborative model offers additional revenue opportunities for banks while enabling insurance companies to reach a broader customer base. However, the key to sustainable success in bancassurance lies in effectively managing customer relationships and continuously training personnel in both the banking and insurance sectors.


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What Awaits the Business World? A Strategic Perspective


Digitalization is no longer just a technological trend but a necessity for achieving sustainable competitive advantage in business. Companies must reassess how they can strategically benefit from digital solutions. Artificial intelligence (AI) and big data analytics, in particular, are strengthening companies' decision-making processes. Strategically, companies that invest in digitalization and use technology not only for operational efficiency but also to enhance customer experience and generate new revenue streams will stand out.


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Digital Transformation in Conflict Management: New Strategies with Technology


Conflict is a reality we encounter in all aspects of life. Whether at home, at work, or in digital environments, disagreements are inevitable. However, conflict management has undergone a significant transformation with the advent of digital technologies. Today, we must manage conflicts not only face-to-face but also in online settings. Effective conflict management in the digital world has become one of the keys to success, both personally and professionally.


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Neova Sigorta Leadership Certificate Program from a Coaching Perspective has been completed.


Neova Sigorta Leadership Certificate Program from a Coaching Perspective has been completed.


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We have completed our Kafein Technology Strategic Leadership Training.


We have completed our Kafein Technology Strategic Leadership Training.


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We completed our training at the Istanbul City Council “The Budget is Yours” Idea Study.


İstanbul Kent Konseyi "Bütçe Senin" Fikir Çalışmasında yerimizi aldık.


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The Road to Success: Market Dynamics, Financial Knowledge, and Long-Term Strategies


In today’s rapidly changing market conditions, the importance of management teams and leaders is greater than ever. Within the complex labyrinth of the business world, the keys to sustainable growth and competitive advantage are dynamic leadership, effective use of financial information, and long-term strategic planning.


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Leadership in the Digital Age: A New Roadmap


Leadership in the digital age requires embracing continuous learning, innovation, and human-centric technology use. Leaders must closely follow technological advancements, effectively integrate this information into strategic decision-making processes, and mobilize their teams around these new tools.


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