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Duvarda as\u0131l\u0131 kalan kutu ya da intranet’te t\u0131klanmayan bir sekme haline gelir. Oysa mesele bir sistem kurmak de\u011fil; o sistemi \u00e7al\u0131\u015fan\u0131n ger\u00e7ekten g\u00fcvendi\u011fi bir mekanizmaya d\u00f6n\u00fc\u015ft\u00fcrmek. Bir \u00f6neri havuzunun ba\u015far\u0131s\u0131z olmas\u0131, genelde fikir eksikli\u011finden de\u011fil; geri bildirim eksikli\u011finden kaynaklan\u0131r.\\n\\nEn yayg\u0131n hata, \u00f6neri sistemini tek y\u00f6nl\u00fc bir kutu gibi kurgulamakt\u0131r: \u00e7al\u0131\u015fan fikrini b\u0131rak\u0131r, sonras\u0131nda hi\u00e7bir \u015fey duymaz. \u0130lk birka\u00e7 ay bu sessizlik fark edilmez, ama zamanla \u00e7al\u0131\u015fan \u015funu \u00f6\u011frenir, buraya yazd\u0131\u011f\u0131m hi\u00e7bir \u015fey bir yere ula\u015fm\u0131yor. Bu \u00f6\u011frenilmi\u015f \u00e7aresizlik, sistemin kendisinden de\u011fil, kurgusundan kaynaklan\u0131r. Oysa bir \u00f6neriye ‘hay\u0131r’ demek bile, sessizlikten daha de\u011ferlidir; \u00e7al\u0131\u015fan reddedilme gerek\u00e7esini bildi\u011finde, sistemin ger\u00e7ek oldu\u011funa inan\u0131r.\\n\\n\u0130kinci kritik nokta, \u00f6nerinin sahipli\u011fi. Fikrini payla\u015fan \u00e7al\u0131\u015fan, o fikrin hayata ge\u00e7me s\u00fcrecinde bir yerde g\u00f6r\u00fcn\u00fcr olmal\u0131, pilot uygulamada dan\u0131\u015f\u0131lmal\u0131, sonu\u00e7 payla\u015f\u0131l\u0131rken ismi an\u0131lmal\u0131. Aksi halde \u015firket, fikri al\u0131r ama fikri getireni unutur; bu da ikinci ve daha kal\u0131c\u0131 bir g\u00fcvensizlik yarat\u0131r. \u00d6neri sistemlerinin en \u00e7ok ba\u015far\u0131l\u0131 oldu\u011fu organizasyonlarda, fikrin sahibi genelde uygulaman\u0131n bir par\u00e7as\u0131 olarak konumland\u0131r\u0131l\u0131r; bu da hem fikrin kalitesini art\u0131r\u0131r hem de \u00e7al\u0131\u015fan\u0131n ba\u011fl\u0131l\u0131\u011f\u0131n\u0131.\\n\\n\u00dc\u00e7\u00fcnc\u00fc unsur, \u00f6l\u00e7me bi\u00e7imi. \u00c7o\u011fu \u015firket \u00f6neri sistemini ‘ka\u00e7 \u00f6neri geldi’ rakam\u0131yla de\u011ferlendirir. Bu, yanl\u0131\u015f metrik. As\u0131l \u00f6nemli olan, ka\u00e7 \u00f6nerinin hayata ge\u00e7ti\u011fi ve o \u00f6nerilerin somut olarak neyi de\u011fi\u015ftirdi\u011fi. Y\u0131lda y\u00fcz \u00f6neri toplay\u0131p be\u015fini bile uygulamayan bir \u015firketle, yirmi \u00f6neri toplay\u0131p on ikisini hayata ge\u00e7iren bir \u015firket aras\u0131nda, k\u00fclt\u00fcrel etki a\u00e7\u0131s\u0131ndan u\u00e7urum vard\u0131r. Say\u0131 de\u011fil, d\u00f6n\u00fc\u015f\u00fcm oran\u0131 as\u0131l g\u00f6stergedir.\\n\\nD\u00f6rd\u00fcnc\u00fc mesele, \u00f6nerinin hiyerar\u015fiden ba\u011f\u0131ms\u0131z de\u011ferlendirilmesi. \u00dcretim sahas\u0131ndaki bir operat\u00f6r\u00fcn \u00f6nerisi, \u00e7o\u011fu zaman genel m\u00fcd\u00fcr\u00fcn masas\u0131na hi\u00e7 ula\u015fmadan orta kademede elenir, \u00e7\u00fcnk\u00fc de\u011ferlendirme s\u00fcreci, \u00f6nerinin i\u00e7eri\u011fine de\u011fil, \u00f6nerenin pozisyonuna g\u00f6re i\u015fler. Oysa sahada \u00e7al\u0131\u015fan, s\u00fcreci en yak\u0131ndan g\u00f6ren ki\u015fidir; bu y\u00fczden de\u011ferlendirme mekanizmas\u0131n\u0131n, \u00f6neriyi kimin yapt\u0131\u011f\u0131ndan ba\u011f\u0131ms\u0131z, tarafs\u0131z bir filtre i\u00e7ermesi gerekir. Baz\u0131 \u015firketler bunun i\u00e7in \u00f6neriyi anonimle\u015ftirerek de\u011ferlendirmeye al\u0131yor, sonu\u00e7, sahadan gelen fikirlerin kabul oran\u0131nda belirgin bir art\u0131\u015f.\\n\\nSon olarak, \u00f6neri sistemini bir ‘kutu’ de\u011fil, bir ‘d\u00f6ng\u00fc’ olarak kurgulamak gerekir. Fikir gelir, de\u011ferlendirilir, sonu\u00e7 bildirilir, uygulananlar g\u00f6r\u00fcn\u00fcr k\u0131l\u0131n\u0131r, bu g\u00f6r\u00fcn\u00fcrl\u00fck yeni fikirleri tetikler. Bu d\u00f6ng\u00fc kurulmadan yap\u0131lan her \u00f6neri sistemi, er ya da ge\u00e7 toz toplayan bir kutuya d\u00f6n\u00fc\u015f\u00fcr. Kurumun b\u00fcy\u00fckl\u00fc\u011f\u00fc fark etmez; d\u00f6ng\u00fc yoksa, sistem yaln\u0131zca bir formaliteye indirgenir.\\n\\nBir \u00f6neri havuzunun as\u0131l testi, ilk ayki kat\u0131l\u0131m say\u0131s\u0131 de\u011fil, alt\u0131nc\u0131 ayki kat\u0131l\u0131m say\u0131s\u0131d\u0131r. \u00c7al\u0131\u015fan, ilk birka\u00e7 ay meraktan fikrini payla\u015f\u0131r; as\u0131l ba\u011fl\u0131l\u0131k, o fikre ne oldu\u011funu g\u00f6rd\u00fckten sonra olu\u015fur.\\n\\nSonu\u00e7 olarak, \u00f6neri havuzu sistemleri; iyi kurguland\u0131\u011f\u0131nda kurumsal haf\u0131zan\u0131n en ucuz ve en g\u00fc\u00e7l\u00fc kayna\u011f\u0131 haline gelir. K\u00f6t\u00fc kurguland\u0131\u011f\u0131nda ise, \u00e7al\u0131\u015fan\u0131n ‘zaten kimse dinlemiyor’ inanc\u0131n\u0131 peki\u015ftiren bir sembole d\u00f6n\u00fc\u015f\u00fcr. Aradaki fark, sistemin varl\u0131\u011f\u0131nda de\u011fil; o sistemin \u00e7al\u0131\u015fana verdi\u011fi s\u00f6zde sakl\u0131d\u0131r.\\n\\nBu d\u00f6ng\u00fcn\u00fcn kuruma \u00f6zg\u00fc \u015fekilde tasarlanmas\u0131, kritik bir ba\u015far\u0131 fakt\u00f6r\u00fcd\u00fcr. Her uygulama plan\u0131 her \u015firkette i\u015fe yaramaz; aksi halde bu \u00e7al\u0131\u015fma, bo\u015f ve maliyetli bir jeste d\u00f6n\u00fc\u015f\u00fcr. 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Pek \u00e7ok \u015firkette “\u00f6neri sistemi” kurulur, birka\u00e7 ay heyecanla i\u015fler, sonra sessizce unutulur. Duvarda as\u0131l\u0131 kalan kutu ya da intranet’te t\u0131klanmayan bir sekme haline gelir. Oysa mesele bir sistem kurmak de\u011fil; o sistemi \u00e7al\u0131\u015fan\u0131n ger\u00e7ekten g\u00fcvendi\u011fi bir mekanizmaya d\u00f6n\u00fc\u015ft\u00fcrmek. Bir \u00f6neri havuzunun ba\u015far\u0131s\u0131z olmas\u0131, genelde fikir eksikli\u011finden de\u011fil; geri bildirim eksikli\u011finden kaynaklan\u0131r.<\/p>\n","protected":false},"author":1,"featured_media":4198,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,19],"tags":[],"class_list":["post-4197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","category-yazilar"],"yoast_head":"\n